← The UX Guide for Luxury Ecommerce Vol. 1
leather · Shopify · Paris, 1717
Fauré Le Page
A Parisian maison founded in 1717, selling on Shopify in six languages with a single sans-serif, a square crop and no reviews anywhere.
The pages
Palette
Surfaces, by share of painted area
76.9%
9.2%
76.9%
#ffffff
page
9.2%
#fbba00
call to action
7.6%
#f5f5f5
panels and grid cells
4.8%
#142449
footer navy
1.6%
#000000
announcement bar
Ink, by share of text set in it
78.2%
12.3%
78.2%
#000000
body and headings
12.3%
#ffffff
reversed on dark
6.6%
#696969
captions
2.9%
#757575
secondary
Imagery, by share of the page it covers
30.5% photograph, the rest is surface
Typography
sans-serif · everything
EuclidFlex
sans-serif · accent
BeaufortforLOL
of all text on the page
100% sans-serif
The icon set
The house ships one icon font, icomoon.
Ecommerce components, rebuilt to spec
Add to cart
- Type
- EuclidFlex 12px / 500 / 1px tracking / uppercase
- Color
- #FBBA00 on #000000
- Shape
- 2px radius, 1px border, 12px 20px padding, 40px tall
- Width
- 100% of its column
Double Battle 35 Bag
5 color(s)
$1,890 USD
Daily Battle 35 Zip Bag
7 color(s)
$1,720 USD
Daily Battle 35 Bag
2 color(s)
$1,770 USD
| WEB EXCLUSIVE
Hover a card to raise the add to cart bar.
Product card- Image
- 1:1 crop on #F5F5F5, no padding
- Title
- 12px / 600 / uppercase / .4px tracking, black
- Colors
- 12px / 400, #757575, directly beneath
- Price
- 12px / 400, black, currency spelled out
- Flag
- Pipe then WEB EXCLUSIVE, uppercase, grey
- Hover
- #FBBA00 bar across the image foot, black uppercase
- Rail
- 25px gaps, Swiper carousel with arrows and dots
Color : Paris Blue — Scale Canvas and Calfskin Leather
Color swatches
- Dot
- 20px circle filled with the color, no border
- Chosen
- 32px ring, 1px #FBBA00, centered on the dot
- Spacing
- 24px cell, 2px pad, 16px between
- Label
- 12px / 400, the color named in full above the row
- Markup
- Screen reader radio plus a colored label, one CSS variable per color