← The UX Guide for Luxury Ecommerce Vol. 1
watches · Shopify ·
Anordain
The Anordain storefront measured page by page: homepage, collection and product at desktop and mobile, every color weighted by the share of the page it paints, with photography covering 53.7 percent of the page, typeset in Montiac, Community Gothic.
The pages
Palette
Surfaces, by share of painted area
98.7%
98.7%
#ffffff
page
1.3%
#003e52
secondary surface
Ink, by share of text set in it
68.1%
26.9%
68.1%
#003e52
body and headings
26.9%
#ffffff
reversed on dark
5%
#003952
emphasis
Imagery, by share of the page it covers
53.7% photograph, the rest is surface
Typography
sans-serif · everything
Montiac
sans-serif · accent
Community Gothic
of all text on the page
100% sans-serif
Ecommerce components, rebuilt to spec
Model 2 White
SOLD OUT
Model 2 White
SOLD OUT
Product card
- Grid
- 2 across, 683px wide
- Image
- 1.5 : 1 crop, cover
- Line 1
- 17.5px / 400, rgb(0, 62, 82)
- Line 2
- 16px / 400, rgb(0, 62, 82)