Aime Leon Dore

The Aime Leon Dore storefront measured page by page: homepage, collection and product at desktop and mobile, every color weighted by the share of the page it paints, with photography covering 35 percent of the page, typeset in Sohne.

The pages

desktop1440 x 900

Aime Leon Dore homepage on desktop, not disclosed luxury fashion storefront captured at 1440 x 900 — Homepage

Aime Leon Dore collection: curated selects on desktop, not disclosed luxury fashion storefront captured at 1440 x 900 — Collection: Curated Selects

Aime Leon Dore product page on desktop, not disclosed luxury fashion storefront captured at 1440 x 900 — Product page

mobile390 x 844

Aime Leon Dore homepage on mobile, not disclosed luxury fashion storefront captured at 390 x 844 — Homepage

Aime Leon Dore collection: curated selects on mobile, not disclosed luxury fashion storefront captured at 390 x 844 — Collection: Curated Selects

Aime Leon Dore product page on mobile, not disclosed luxury fashion storefront captured at 390 x 844 — Product page

Palette

Surfaces, by share of painted area

99.3%

99.3% #ffffff page

0.7% #181818 dark bands

Ink, by share of text set in it

47%

41.8%

11.2%

47% #c4c4c4 body and headings

41.8% #181818 emphasis

11.2% #ffffff reversed on dark

Imagery, by share of the page it covers

35% photograph, the rest is surface

Typography

sans-serif · everything

Sohne

of all text on the page

100% sans-serif

Ecommerce components, rebuilt to spec

ALD / New Balance FuelCell Super $270 1 Color Available

Product card

Grid: 4 across, 333px wide
Image: 0.8 : 1 crop, fill
Line 1: 10px / 400, rgb(24, 24, 24)
Line 2: 10px / 400, rgb(24, 24, 24)
Line 3: 10px / 400, rgb(196, 196, 196)

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